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How to Succeed Podcast


The How to Succeed(TM) Podcast is brought to you by Sandler, the worldwide leader in sales, management, and customer service training. Find more information about Sandler at www.sandler.com/.

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Jun 21, 2023

In this episode, Herb Cogliano, an experienced executive business coach who has helped numerous midmarket businesses achieve exponential growth shares his insights and strategies on how to scale up your business to the next level. From identifying the key factors that can inhibit growth, to unlocking the potential of your people and your company, Herb provides practical tips and advice that you can start implementing right away.

 

Whether you're a small business owner looking to take your company to the next level, or a midmarket business owner facing growth challenges, this episode is for you. Don't miss out on this opportunity to learn from one of the most experienced business coaches in the industry. So, tune in now and get ready to take your business to new heights!



Timestamps: 

  • 01:39 - The growth framework for midmarket business owners
  • 03:55 - Common mistakes people make when trying to grow their business
  • 08:15 - The ideal attitude of someone who wants to go big in their business
  • 10:07 - Going from zero to one or 10 employees
  • 14:09 - Ownerships vision for the company
  • 16:18 - Strategies for scaling a company
  • 17:53 - The four stages of scaling a company
  • 22:08 - Using cash as a tool to grow a company
  • 24:18 - Biggest failure lesson learned and biggest hurdle to overcome

 

Key Highlights:

  • Many midmarket business owners struggle with the growth paradox - the more successful their company becomes, the more complex it becomes, leading to more challenges in managing people and dealing with drama.
  • The growth journey included promoting and growing employees, leading to increased sales and profits.

 

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